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Strengths: [*]Established Brand Name
[*]Cost advantage [*]Asset leverage [*]Innovation [*]Loyal customers [*]Market share leadership [*]Strong management team [*]Supply chain [*]Unique products |
Weaknesses: [list]
[*]Bad communication [*]Diseconomies to scale [*]Over leveraged financial position [*]Low R&D [*]Low market share [*]Not diversified [*]Poor supply chain [*]Weak management team [*]Weak, damaged brand |
Opportunities:
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Threats: [*]Competition [*]Economic slowdown [*]External changes (government, politics, taxes, etc) [*]Lower cost competitors or imports [*]Maturing categories, products, or services [*] Dont have any shops [*] Lawsuits |