Consumer Packaged Goods (CPGs) >> Coca Cola SWOT Analysis:
Strengths:
~brand equity
 ~global presence
 ~product offerings
 ~advertising/marketing campaign
 ~distribution channels
Weaknesses:
~product recalls
 ~product price
 ~ dependence on bottling partners
Opportunities:
~developing countries
 ~acquisitions or joint ventures with bottlers
 ~focus on the healthier product offerings
 ~disposable income to increase sales
Threats:
- michael wisbey is a ***
 -jack parfitt is a ***
 
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