User Generated >> Best Buy04 SWOT Analysis:

Strengths: Cost advantage Effective communication Online growth Loyal customers Unique in store marketing plan Have own house brands including insignia Have many different companies support	Weaknesses: Not diversified Bad extended warranty programs Need more specific help people for different areas People feel neglected because of large store size House brands are terrible; including insignia
Opportunities: Online Takeovers Best Buy owns Napster One of the only strictly electronics retailers left Have multiple sources to market through Has ability to mix and match own products for further income	Threats: Competition Economic slowdown External changes (government, politics, taxes, etc) Lower cost competitors or imports Circuit City Online Fry's Electronics Many cheaper online sources

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