User Generated >> BMW SWOT AnalysisS SWOT Analysis:

Strengths: Market share leadership Strong brand equity Pricing Promptness in following up telephonically Knowledgeable sales executives Highest Subvention offered for the highest class of vehicle (7 Series) BMW Secure Speedy Processing- 8 hour TAT (post submission of all doents) Loan tenure of 12 to 84 months	Weaknesses: No online presence Email Communication: Email content long and unnecessary Irrelevant attachments added Product name (BMW BSI ) in acronym
Opportunities: Product and services expansion Develop Online Presence Improve communication	Threats: Competition Economic slowdown External changes (government, politics, taxes, etc) Price wars Higher subventions offered by competitors

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