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Apparel >> Coach SWOT Analysis:
Strengths
  • Strong brand equity
  • Strong financial performance
  • Aspirational brands outperform the market in tough economic environment
  • Multi-channel retail network
  • Loyal customers
Weaknesses
  • High level of inventory
  • Geographic concentration
  • Products generally inaccessible to most consumer segments (BCDE)
Opportunities
  • New store openings
  • Product expansion
  • Growing retail market in China and India

 
Threats
  • Strong competition
  • Counterfeit goods
  • Slowdown in consumer spending
  • Fashion trend changes

History: Version 7 (Newest), Version 6, Version 5, Version 4, Version 3, Version 2, Version 1 (Oldest)



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