B - >10 years experience in Automotive Industry (70% of DongIn sales is for Daesung, 80% of JungWoo sales is for Daesung.);
 B -Experience with Hyundai and GM projects;
 B -Low flow rate for staff, employees has a high level of consciousness and executive force;
 B -Competitive price on local material (Granulates and Paint);
 D-Optimized fixture for painting and laser etching;
 J-Optimized fixture of painting and laser etching;
 D- Ultrasonic cleaning raw parts before painting, Flame scarfing in Automatic painting Line, high efficiency of laser etching.
 

Minimal Employee Training
 Employee Salaries are low causing turn over
 Limited Locations
 High Overhead
 Low inventory turnover
 Stores are large, expensive and labor intensive
 balls

Expansion into other states in America
 Expansion into other Areas of Canada
 Expansion Globally

Competitors Taking shares of the market
 Bad media stating Bass Pros Shops does not uphold their promisses about economic development
 Ever changing market in customer needs and wants
 Sensitive to economic downturn
 Average distance may lead to adverse weather conditions and rising gas prices to discourage consumers