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Vodafone India SWOT Analysis:
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Strengths . Complementary strenghts of Vodafone & Hutch esaar
. The brand name it has in the indian market . The kind of subscriber bas it has in the indian market . It has the 2nd higest market share in India(source : wikkipedia) . It has a 2nd higest subscriber base in inda 1st being airtel . Its strong advertising startiges and impact on people . Its Indias 3rd biggest mobile carrier(source: Business standard) .Its mindblowing |
Weaknesses . Low R&D
. Ubiquitiouegory, products, services . High customer churn (33.33%) . Rural India unable to relate to the brand . Poor network coverage |
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Opportunities .Emerging markets and expansion abroad . Innovation .Product and services expansion . Growing data business and 3G auctioning . VAS as a means to increase ARPU (big boss, Zoo Z00) . Growing Enterprise solution market (10.2% in 2009 anticipated) . Large capital can be raised by listing Vodafone on Indian Stock Exchange(IPO) . Tower sharing business with Indus Towers |
Threats 1. Highly competitive market
2. Still lags behind major competitors in USA 3. Extremely high penetration rates in key European markets 4. European Union regulation on cross-border cell phone usage by customers |
History: Version 14 (Newest), Version 13, Version 12, Version 11, Version 10, Version 9, Version 8, Version 7, Version 6, Version 5, Version 4, Version 3, Version 2, Version 1 (Oldest)
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