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New Balance SWOT Analysis:
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Strengths Global reach
Unique approach to athletic products Cost Advantage Asset leverage Effective communication High R&D Online growth Loyal customers Market share leadership Strong management team Strong brand quality Foucused in technology and innovations Diverse product portfolio Large geographic presence |
Weaknesses Lack of Celebrity endorements
Diseconomics to scale Over leverage fiancial position Low market share Not diversified Poor supply chain |
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Opportunities Acquisitions
Asset leverage Financial market (raise money through debt, etc.) Emerging markets and expansion abroad Innovation Online Product and services expansion Takeovers |
Threats Competition
Cheaper Technology Economic slowdown External changes (governement, politics, taxes) Exchange rate fluctuations |
History: Version 10 (Newest), Version 9, Version 8, Version 7, Version 6, Version 5, Version 4, Version 3, Version 2, Version 1 (Oldest)
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