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User Generated >> Kelley's Kids, Inc. SWOT Analysis:
Strengths
  • Effective communication
  • Innovation
  • Loyal customers
  • Strong management team
  • Strong financial position
  • Unique products
  • A sophisticated and effective learning system.
  • An innovative infirmary program.
  • Partnerships with hospitals for interns/trained medical staff.
Weaknesses
  • The inability to perfectly forecast demand of services relative to the number of employees on staff at anyone time.
  • A lack of visibility due to the newness of the operations.
  • Lack of initial funding to form solid core team.
Opportunities
  • Emerging markets and expansion abroad
  • Innovation
  • Product and services expansion
  • A growing market with a large percentage of target companies not yet aware of Kelley's Kids, Inc.
  • A large industry with no dominant competitors controlling market.
  • An economy moving towards improvement with working parents in need of childcare services.
  • The greater number of children served, fixed costs are spread thinner over a larger customer base.
  • Special needs programs will allow for state/federal grants and medical insurance dividends.
Threats
  • Competition
  • Economic slowdown
  • External changes (government, politics, taxes, etc)
  • Competition from already established facilities that potentially try to improve their service offerings to be more competitive to Kelley's Kids.
  • Legal liability issues, either one large suit against Kelley's Kids, or significant increases in premiums due to changes within the operating environment of the industry.

History: Version 1 (Newest)



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