WikiSWOT.com :: Free Groupon SWOT Analysis

User Generated >> Groupon SWOT Analysis:

Strengths Asset leverage Effective communication Innovation Online growth Loyal customers Large user and merchant base Aggressively diversifying its market Appealing to every deal seeker (basically everyone) Leader (currently) amongst competition Low expenses to keep company running Helps develope local economy No ads cost for partnering merchants	Weaknesses Over leveraged fiancial position Only available in most major cities Usually first timer customers & rarely return Decreasing income over last quarter Deal-of-the-Day expires within a day Consumer consists of mainly young crowd and females with disposable expenses d
Opportunities Acquisition/Takeovers from large companies (eg. previous 5.3 billion offer from Google) More and more companies will participate and become partners Growth of e-commerce in general Newspaper advertit Market goes as far as new products and services Partnership with social networks	Threats New competition, giant's such as Google Many small, imitator sites Leader position - needs to stay on top Technology barrier Economic slowdown

History: Version 2 (Newest), Version 1 (Oldest)

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