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User Generated >> General Cable SWOT Analysis:
Strengths
  • Strong brand recognition in the business to business market
  • Extensive breadth of product lines and new technologies
  • Diverse resource base that is readily available to aid in serving a global market
  • Superior research and development practices and capabilities
  • Advanced and timley distribution tactics to make ensure customer satisfaction
Weaknesses
  • Little to no brand name recognition in the retail markets
  • Not yet involved in power generation and supply like some of top competition
  • Lack of marketing, (over-reliance on brand image and word of mouth)
Opportunities
  • Enormous profits can be made in future restructuring of electrical grids
  • Continue to expand in the fiber optic sector and become the market leader
  • Explore options of creating more bases in Canada
  • The current infrastructure stimulus will boost short term profits
  • Expand into the retail sector
  • Partner with major consumer electronics company to provide materials
Threats
  • The decrease in fossil fuel reliance can adversely affect the need for electrical supplies
  • Competitors such as TDK Corp. and Tyco that are gaining market share
  • Rising materials costs such as copper

History: Version 1 (Newest)



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