User Generated >>
Forever 21 SWOT Analysis:
|
Strengths Cost advantage
Online growth Strong brand equity Pricing most recent trends for less trendy Heritage 1981 carries vintage clothing Twelve by Twelve is upscale L.A. clothing Faith 21 for plus size love 21 is a contemporary line for women social networking Great graphics and media |
Weaknesses Bad communication
Weak management team duplicating ideas from other designers |
|
Opportunities [list]
[*]Emerging markets and expansion abroad [*]Online [*] Get in before competition chloe lai |
Threats [list]
[*]Competition [*]Price wars Football hooligans Toyota prius gone wild Hi TOMO |
History: Version 12 (Newest), Version 11, Version 10, Version 9, Version 8, Version 7, Version 6, Version 5, Version 4, Version 3, Version 2, Version 1 (Oldest)
Go back to the SWOT analysis index, or start a discussion about Forever 21 SWOT analysis by adding a comment below
Name
Email (not shared)
Website
Add comment
Email (not shared)
Website
Add comment