WikiSWOT.com :: Free Food Lion SWOT Analysis

Retail >> Food Lion SWOT Analysis:

Strengths Smaller sized stores more convenient to shop small Multiple formats of operation (Food Lion, Bloom, Bottom Dollar) food Remodeling strategy (Market Renewals) new market Strong regional presence	Weaknesses Population flat in key markets of operation Inconsistent in-store execution; older stores very different from new stores Bad image on perishables Not the best real estate
Opportunities Shopper segmentation strategy Continue to improve pricing strategy Continue banner segmentation to better chose its shoppers Increase private label & image (i.e., Guiding Stars Program)	Threats Strong competition - Faces Wal-Mart in 3/4 of its markets of operation Tough macro backdrop in key Mid-Atlantic markets High capex investments require high ROI Labor unions

History: Version 4 (Newest), Version 3, Version 2, Version 1 (Oldest)

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