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Retail >> Aarons SWOT Analysis:
Strengths
  • Diverse Product lines, including: home consumer electronics, appliances and furniture; office furniture and electronics; and automotive accessories.
  • Strong business model endures both an up and down market
  • Non credit-based rent-to-own business model.
Weaknesses
  • Increasing net income historically dependent upon opening new stores
  • Merchandise shrinkage and damage
  • Extremely weak furniture rental revenue
Opportunities
  • Acquisitions
  • Franchise model of expanding the number of stores
  • Divestment of certain furniture rental schemes allows Aarons to focus on profitable core business practices.
Threats
  • Financing new stores and inventory is threatened by current and future macroeconomic climate
  • Constant market competition

History: Version 2 (Newest), Version 1 (Oldest)



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