WikiSWOT
  • Home|
  • About Us|
  • How it Works|
  • Free SWOTs|
  • What's a SWOT?|
  • FAQ|
Media >> Viacom SWOT Analysis:
Strengths
  • Leading global entertainment & content company
  • Robust operational capabilities with strong market share
  • Strong diversified portfolio
  • Brand equity - MTV, BET, etc
  • Reach - MTV reaches more than 500 million consumers worldwide
  • Growing bottom line
Weaknesses
  • RealNetworks performance has lagged compared to other companies' success in the same arena
  • Generally lagging in online growth & innovation
Opportunities
  • Mobile integration with music and video services
  • Online growth
  • Further music consolidation & future acquisitions
  • Strategic alliances
  • Capitalizing on growth of HDTV
Threats
  • Online competitors who are more fragmented but faster to react and typically very innovative
  • FCC regulation
  • US economic slowdown

History: Version 1 (Newest)



Go back to the SWOT analysis index, or start a discussion about Viacom SWOT analysis by adding a comment below WikiSWOT Comments


 
Name
Email (not shared)
Website

Add comment