What are we about?

We are a free research and analysis resource with hundreds of free SWOT analyses covering a wide range of industries and companies with an aggregated value of over $3.8 trillion dollars. It is free, saves you time, and gets you started with your research in a concise way.


Since we're a Wiki, users can add and edit our collection of SWOTs, collaboratively improving the breadth and depth of information we provide. It's all about the wisdom of the crowds!

Whether you are a consultant, an analyst, investor, student or simply doing some due-diligence preparation, we know our SWOTs will help you stay ahead of the game.


Wiki: "A Wiki is a collection of Web pages designed to enable anyone who accesses it to easily contribute or modify content."


SWOT: SWOT Analysis is a strategic planning tool used to evaluate the Strengths, Weaknesses, Opportunities, and Threats inside a company, project, or a business venture. It involves identifying the internal and external factors that are favorable/unfavorable for business to succeed.